Paid Search Management
"I Need Leads Right Now!"
Pay Per Click is a great way to go. However, you need to make sure you don't pay diamond prices for gold leads!
As a Google Adwords Certified Partner, we've built and managed hundreds of successful pay per click programs for businesses of all types and sizes.
Pay-Per-Click Advertising places an ad for your business directly in front of the people that are actively searching online for your products and services. PPC Advertising is far more complex that it may seem. The "do it yourselfers" and inexperienced PPC firms always seem to make the same costly mistakes and see very little or no return on investment. Experience matters and our PPC Analysts have it. We've managed campaigns on the big search engines almost since the advent of Google PPC. One of the company owners personally managed a million dollar a month ppc Google ad budget for another company before he came here! We stay current with PPC trends and find new PPC advertising platforms that tend to have lower bid requirements than Google and the others that have been around for a while. One of the more recent trends is social media advertising, such as Facebook and Twitter. We've got that covered too!
How We Get Started With Your Pay Per Click...
- We review your website and develop a list of keywords that best describe your products/services.
- We write highly targeted ads designed to entice your potential customers to click on your ad over all others.
- When a customer searches for a keyword included in your campaign, the ad for your business appears on the search results page of Google, Bing and other major search engines.
- When a customer clicks on your ad, we take them to the page on your site that has the information that best matches their search.
Unlike traditional advertising and marketing formats, PPC campaign return on investment is 100% measurable. Our reporting services, available to you 24/7, will tell you what a visitor does after they click on your ad and land on your Website. You'll know which clicks convert to a sale, phone call, sign-up or any goal that you wish to measure. We can also email regular updates and at month-end, you'll receive a comprehensive report.
Because the content on your website can make all the difference in persuading a customer to buy from you instead of your competitor, HubShout offers a Landing Page design and development service. A landing page is extremely targeted to a set of keywords and contains a special offer or enticement that inspires the customer to place an order. We have seen ROI improve dramatically with a well-executed landing page. If you're getting traffic to your site but people aren't buying, a professionally designed landing page may be all you need.
Once we've got your campaign up and running, when others tend to put their campaigns on "auto-pilot," we're just getting started. We continually search for new keywords, write new ads and adjust bids. And, the HubShout system receives a daily data feed from the major paid search providers allowing us to quickly analyze the data against the goals we have established for the campaign.
Learn how our up-front strategy and ongoing management can get you started or help get your current pay per click campaign on the right track.
Learn More About How Easy Pay Per Click Can Be
Why Pay-Per-Click (PPC)?
- Pay-Per-Click (PPC) is a form of online marketing that offers specific, measurable results.
- Pay-Per Click Advertising places an ad for your business directly in front of the people who are actively searching online for your products and services.
Why a PPC Marketing Campaign with Us Makes Sense:
- We are a Google AdWords Certified Partner.
- We can help you get leads right now.
- PPC offers 100% measurable results. We can tell you which clicks convert to a sale or phone call.
- We handle everything for you, monitoring the marketing metrics for you, and adapt your campaigns accordingly.
- Our reporting software displays analytics in plain English (not techno-talk), including spend, goals, and cost-per-acquisition (CPA).
- Results can be strategically utilized to increase effectiveness of SEO campaigns.
- Our easy-to-use reporting dashboard allows for simple consolidation of marketing programs for efficient monitoring and management.
- Comprehensive reporting tool interfaces with multiple APIs to send, receive and compile the most relevant data about your campaigns if you have existing CRM tools or follow-up programs.
- Our PPC Analysts are all rigorously trained, Google AdWords certified, results-driven, and there to support you.
You Can Track Success!
With our proprietary software, you will see comprehensive details on the progress on your PPC campaign including:
- Specific clicks on your ads that have led to sales, a phone call, or a website interaction (clicks are worthless unless they make you money).
- Comparison of your costs and clicks against goals
- Website traffic that can be used to identify cause and effect with sales trends for secondary impact.